KANU smart home
One household, one day, the whole product range. Generated with Seedance 2.5 for KANU Arabia.
Platforms, automation pipelines, broadcast film, and supply chains. Named where the client site is live and the work speaks for itself, described by sector where it is not ours to name.
JR HQ is a Dubai-based AI automation, development and sourcing partner. Our delivered work covers four areas: web platforms and client portals for UAE businesses in logistics, company formation and education; AI automation including lead enrichment, AI lead scoring and bilingual WhatsApp agents; AI-generated video and brand creative, including a television commercial broadcast on Media One; and product sourcing and edge-AI hardware procurement from Japan and China into the UAE, Oman and the wider Gulf.
Broadcast-grade product film and brand systems produced with generative pipelines.
One household, one day, the whole product range. Generated with Seedance 2.5 for KANU Arabia.
Consumer Products · UAE
2026KANU
A brand film for KANU's smart-home range, generated with Seedance 2.5 and posted on KANU Arabia's Instagram. It follows one household through a Dubai day and gives each product its moment inside the routine, rather than lining the range up like a catalogue. It closes on the brand line: Smart Home, Simplified.
Fire Safety Manufacturing · UAE
2026MAF Fire & Safety
Seven shots in fifteen seconds: ignition, impact, detection, suppression, the product range, brand lock. Storyboarded to six panels, scripted shot by shot, and generated with MAF's real products locked in as references so the extinguisher in shot three is the same one in shot six. The finished spot aired as a television advert on Media One.
Beauty & Retail · Dubai
2026A Dubai luxury hair brand
We built an AI image generation pipeline in ComfyUI for a hair extension brand, and it changed how we approach content production. Instead of running a full photoshoot for every product variation, a Stable Diffusion pipeline with IPAdapter takes a single reference photo and generates multiple realistic model shots and product showcases from it. New hairstyles, colours and angles get visualised without booking a studio, a model or a photographer each time.
In-house creative · Dubai
2026JR HQ
Scroll-stopping social and ad creative produced on generative pipelines: falconry, desert, and Dubai rooftop property work, native vertical cuts for Reels and TikTok, plus motion typography for product and app promos. Produced in days, at a fraction of a shoot budget.
Beauty & Retail · Dubai
2026A Dubai luxury hair brand
A premium hair extensions label taken from an unnamed product line to a brand with a documented system, a content engine, and material a serious investor will read.
Want AI video or creative for your brand? Tell us what you have and we will come back with a realistic scope.
Web platforms, client portals, and calculators built to convert, not just to exist.
Business Setup · Dubai
2026Every competitor calculator in this category walks you through five steps and then asks for your phone number instead of giving you a figure. We rebuilt the Future Group experience around the opposite promise: show the cost before asking for the contact details.
Company Formation · UAE
2026A UAE company formation consultancy
A premium UAE company formation consultancy in a category that hides its numbers. The whole site is built so a wary founder can reach a real cost estimate without speaking to anyone first, then convert from that result.
Freight & Logistics · Dubai
2026A full front-end rebuild followed by a six-month search programme. The most useful part is invisible: the quote form does not email anybody, it posts directly into the JR HQ portal lead intake, so every enquiry is scored and triaged the moment it lands.
Education · Dubai
2026Foundr AI
Landing site, founder story, engagement case studies, and a working registration and payment path. The unglamorous half matters as much as the front end: terms, privacy, and a refund policy with a defined window, all in place before the first cohort opened.
Smart Home & Building Automation · Dubai
2026An SEO brief on a site nobody in-house had full control of. The engagement turned into a technical clean-up first: establish access, audit what was actually being published, remove what should not have been, and only then rebuild the search foundation.
In-house product · Dubai
2026JR HQ
We built and run our own client portal, so progress is something you check rather than something you request. It is also the clearest proof of how we build: data isolation enforced at the database, not in application code.
Want a website, portal or calculator? Tell us what you have and we will come back with a realistic scope.
Pipelines that qualify, enrich, score, and route work before a human touches it.
In-house product · deployed for clients
2026JR HQ
A live pipeline running inside the client portal. An enquiry arrives from any source, gets validated and de-duplicated, is enriched against Apollo.io, scored by an AI model, and lands on a Kanban board already sorted into Cold, Warm, or Hot.
Business Setup · Dubai
2026A Dubai business setup advisory
Advisors were spending hours per enquiry researching what a given Dubai location would actually cost a client. The dashboard grades every location on five factors and returns a scored breakdown instantly.
Cross-sector · UAE
2026Multiple UAE clients
WhatsApp is where UAE enquiries actually arrive, and it is where they go cold. We deploy agents that answer instantly, qualify against your real criteria, and hand a scored, context-carrying lead to a human at the point it is worth their time.
Integration layer · UAE
2026JR HQ client estate
Most automation work is not one showpiece agent. It is making a form, a CRM, a spreadsheet, a payment provider, and a store speak to each other reliably, and stay speaking after launch.
Want your leads and operations automated? Tell us what you have and we will come back with a realistic scope.
Direct supplier relationships and on-the-ground execution across Japan and China.
Retail · Dubai
2026A Dubai consumer goods retailer
The client had no direct supplier relationships and no way to verify quality before a shipment landed. We replaced the middleman with three vetted manufacturers and a QC step that happens before the goods leave China.
AI Hardware · UAE & Oman
2026An edge-AI startup
An AI startup needed Jetson AGX Thor 128GB and AGX Orin 64GB developer kits at volume, landed in the UAE and Oman, with almost no regional stock and authorised distributors quoting close to double the US list price. We ran the supplier search in China, verified what was actually being offered, and modelled the true landed cost before a single unit was committed.
Ground operations · Japan & China
2026A UAE private client
The same ground network that moves goods handles people and paperwork. A multi-city Japan and China programme run end to end: visas, routing, bookings, and a pre-departure checklist that assumes nothing.
Leisure travel · China & Thailand
2026A private family client
A leisure trip from Dubai through Beijing, Shanghai, Zhangjiajie, Furong Ancient Town and Chengdu, with a Jiuzhaigou day trip, then on to Phuket and Phi Phi. Planned as a living itinerary: every flight, hotel and transfer tracked to confirmation.
Want products sourced from Japan or China? Tell us what you have and we will come back with a realistic scope.
We are platform-agnostic and recommend what fits your business, not what we resell. These are the tools currently behind live JR HQ builds.
Claude
OpenAI


Higgsfield
n8n
Make
Zapier
WhatsApp API
Apps Script
Next.js
Astro
TypeScript
Supabase
PostgreSQL
Vercel
HubSpot
Zoho
Odoo
Shopify
ResendThe sections above are what we built. These are the outcomes those builds produced, with the caveats that belong with them.
Real Estate · Dubai
A mid-size Dubai real estate agency with 40+ agents was receiving 200+ WhatsApp and web enquiries per week, but manual follow-up meant most leads went cold within hours.
Deployed a WhatsApp AI agent for instant qualification, integrated with HubSpot CRM for automatic lead scoring and pipeline updates. Human agents only received pre-qualified leads ready to view.
AI Solutions & Automation + CRM & ERP Solutions
30-day performance, post-launch
E-Commerce · UAE
An established UAE online retailer was running paid campaigns across Meta and Google but had no funnel visibility, no CRM, and couldn't attribute revenue to any specific channel or campaign.
Built a full attribution funnel with UTM tracking, Klaviyo email sequences, and a Zoho CRM integration. Restructured ad campaigns around proven creative frameworks and installed automated retargeting flows.
Content & Growth + CRM & ERP Solutions
90-day performance, post-launch
Retail · Dubai
A Dubai consumer goods retailer was sourcing through a local intermediary who marked up factory prices by 200-300%. They had no direct supplier relationships and no way to verify product quality before shipment.
Identified and vetted three direct manufacturers in Shenzhen and Guangzhou. Negotiated factory-direct pricing, conducted pre-shipment QC inspection, and managed freight and customs clearance to their Dubai warehouse.
Sourcing: Japan & China
First order vs. previous supplier
Additional case studies are withheld at client request and available under NDA on a discovery call.
Every project starts with a brief. Scope, timeline, and success criteria are agreed before anything is signed.
Results are measured, not assumed. KPIs are tracked throughout the engagement; every figure on this page reflects metrics we captured and can evidence.
We optimise after delivery. Every project includes a 30-day post-launch period. The numbers you see are from after optimisation, not launch day.
Named clients agreed to be named. Where you see a company name and a link, that site is live and the work is on it. Everything else is described by sector because the engagement is covered by an agreement we intend to keep.
Every figure on this page reflects a specific past engagement. Results vary from business to business depending on market, budget, product, and execution, and are not a guarantee of future outcomes. See our Terms & Conditions.
UAE and MENA businesses across freight and logistics, company formation and business setup, fire safety manufacturing, smart home automation, consumer products, hospitality, car care and education. Named clients include Accurix Logistics, Future Group, Livify, Foundr AI, KANU and MAF Fire & Safety. We work with everyone from a founder setting up their first company to established manufacturers running national campaigns.
Yes. We produced a 15-second commercial for MAF Fire & Safety entirely with generative video, using a six-panel storyboard, shot-by-shot scripting and reference-image consistency locking so the products hold their identity across every shot. It was mastered in native 4K and aired as a television advert on Media One. The practical constraints are text legibility, which is why on-screen wording is kept to large hero words and fine detail is composited in post, and product consistency, which is solved by locking real reference images into every generation.
One-off builds such as a CRM setup, an automation pipeline or a custom web platform are fixed-price against a scope document agreed before anything is signed, so there is no open-ended hourly billing. Ongoing work, where we run your automation, growth or sourcing operations, is a monthly retainer. We recommend starting with a fixed-price project so you can judge the work before committing long term. Every project includes a 30-day post-launch period at no extra charge.
A focused automation or CRM build is usually two to four weeks. A full marketing site or platform with calculators and content pages is typically four to eight weeks. A generative video campaign runs one to three weeks depending on revision cycles. Sourcing is governed by the supply chain rather than by us: a China order is normally six to ten weeks from brief to Dubai delivery, and air freight compresses transit to four to seven days at higher cost.
Usually a pipeline rather than a single chatbot. A typical JR HQ build takes an enquiry from any source, validates and de-duplicates it, enriches it against a data provider such as Apollo.io, scores it with an AI model, and routes it to a dashboard already sorted by priority, so a salesperson only sees leads worth their time. Our own Lead IQ pipeline does exactly this and runs inside the client portal, which means we operate the same system we sell.
Yes. The WhatsApp agents and voice bots we deploy handle Arabic and English and switch automatically based on how the customer writes. This matters in the Gulf because a meaningful share of inbound enquiries arrive in Arabic or in mixed Arabic and English, and an English-only bot silently loses them. Brand and identity work is also built bilingual-ready, with logo lockups and typography tested in both scripts.
Yes, and we would usually rather you kept them. We are platform-agnostic and build against HubSpot, Zoho, Odoo, Shopify and custom stacks, with automation running on n8n, Make or Zapier depending on what your team can maintain. Lead capture is posted to a webhook rather than hard-wired to one vendor, so switching CRM later does not mean rebuilding the funnel.
Yes. Alongside factory-direct consumer goods sourcing from Shenzhen and Guangzhou, we handle technical procurement such as NVIDIA Jetson AGX Orin and AGX Thor edge-AI developer kits from China into the UAE and Oman. That work covers supplier vetting including NVIDIA partner status and whether modules are genuine and new, specification verification against the datasheet, landed-cost modelling in AED and OMR including VAT and duty relief, and moving the deal from DAP to DDP with the full customs document set: HS code, certificate of origin, packing list and export-control confirmation.
We are headquartered in Dubai and deliver across the UAE, Saudi Arabia, Kuwait and Egypt, with sourcing origins in Japan and China and hardware procurement into Oman. Each market has its own customs requirements, which we handle: Saudi shipments in regulated categories usually need a SASO Certificate of Conformity, and UAE imports need ESMA certification or GCC conformity marks for many product types.
We name a client only where their site is publicly live and the work is visible on it anyway, or where they have explicitly agreed. Everything else is described by sector, because those engagements are covered by agreements we intend to keep. Additional case studies are available under NDA on a discovery call. If we would not protect another client's confidentiality, you should not trust us with yours.
For variations, often yes. We built a ComfyUI pipeline for a Dubai hair extension brand where a Stable Diffusion graph with IPAdapter takes a single reference photo and generates multiple realistic on-model shots from it, so new colours, lengths and angles get visualised without booking a studio, a model and a photographer each time. The honest limit is that it does not replace the hero shoot that establishes the product; it removes the bottleneck around testing variations before you commit to one.
Book a free 30-minute call. We review what you have, tell you what we would build, and give you a realistic scope before anything is signed.